Jobma
AI video interviewing platform offering one-way (pre-recorded), live, and agentic AI interviews with automated transcription and AI scoring of candidate video, audio, and written responses as recruiter decision-support.
HireAIScore rates Jobma 49 out of 100 (grade F, Substantial gaps) under rubric v1.0, last reviewed July 17, 2026. Jobma ranks 10 of 31 vendors rated in Video interview AI, against a category average of 45. That score is drawn from 21 evidence items across 7 rubric criteria for Jobma — 17 with a cited source, 4 recording that nothing was located.
§ 01 - Company facts
- Legal name
- Jobma LLC
- Founded
- 2012
- Headquarters
- United States · US
- Pricing tier
- Mid
- Market side
- Employer-side (AEDT)
- Categories
- Video interviewAssessmentScreening
- Website
- jobma.com
These are company details, not findings. They are editable by a verified representative and carry no weight in the score, which is built only from the cited evidence below.
§ 02 - Score breakdown
§ Score breakdown
Category scoring
Weighted contribution shown to the right of each bar.
- 01
Article 11 Technical Documentation
Weight 20%55
+11.0 · category avg 48
- 02
Bias Audit Transparency
Weight 18%40
+7.2 · category avg 41
- 03
FRIA Support
Weight 15%35
+5.3 · category avg 31
- 04
Data Governance Disclosure
Weight 15%56
+8.4 · category avg 52
- 05
Human Oversight Design
Weight 12%60
+7.2 · category avg 56
- 06
Post-Market Monitoring
Weight 12%44
+5.3 · category avg 37
- 07
Customer Documentation
Weight 8%62
+5.0 · category avg 57
Category avg is the mean raw score on that criterion across the 31 Video interview AI vendors in scope of this rubric, this one included.
§ 03 - Strongest · weakest
Strongest category
Customer Documentation
Raw score 62 · contributes 5.0 to total.
62 against a 57 category average
Weakest category
FRIA Support
Raw score 35 · contributes 5.3 to total.
35 against a 31 category average
§ 04 - Cited evidence
Download diligence record→§ Evidence
Cited per category
Every score is backed by at least one cited piece of evidence.
Evidence ledger
- Items
- 21
- Documentation
- 13
- Public statement
- 4
- Absence
- 4
- With a source URL
- 17 of 21
- Source hostnames
- 1
- Fewest items
- 2
- Bias Audit Transparency
These figures measure how thoroughly Jobma was reviewed, not how Jobma performed — an absence row, recording that nothing was located, is counted like any other item.
Article 11 Technical Documentation
4 items55
- DocumentationCaptured Jul 17, 2026
Principles-based EU AI Act statement covering transparency, human oversight, and data protection; states automated scoring is 'interpretable, editable, and auditable' but links no technical documentation or instructions-for-use.
https://www.jobma.com/eu-artificial-intelligence-act-compliance
- DocumentationCaptured Jul 17, 2026
Trust center states an 'AI Management System establishes governance, risk, and compliance controls across all AI-driven hiring features,' but Jobma is not ISO/IEC 42001 certified and publishes no Article 11 technical pack.
- DocumentationCaptured Jul 17, 2026
AI ethics page cites 'decades of research in industrial-organizational psychology' and describes scoring but provides no model card, whitepaper, or explainability specification.
- AbsenceCaptured Jul 17, 2026
No system/model cards, ISO/IEC 42001 certification, or downloadable Article 11 technical documentation found across jobma.com product, EU AI Act, or trust-center pages.
Bias Audit Transparency
2 items40
- Public statementCaptured Jul 17, 2026
Claims it takes 'proactive measures to ensure our AI features are free from bias, regularly auditing both data and algorithms,' but names no auditor and posts no results or impact ratios.
- AbsenceCaptured Jul 17, 2026
No independent NYC LL 144 bias audit, impact-ratio summary, or third-party audit report (e.g., BABL AI, Warden AI, Holistic AI, DCI) is published or downloadable on jobma.com; searches surfaced none.
FRIA Support
2 items35
- DocumentationCaptured Jul 17, 2026
General EU AI Act statement addresses candidate disclosure, human oversight, and GDPR data handling but provides no Fundamental Rights Impact Assessment (Art. 27) template or step-by-step deployer guidance.
https://www.jobma.com/eu-artificial-intelligence-act-compliance
- AbsenceCaptured Jul 17, 2026
No FRIA template, deployer obligation checklist, or Art. 27 guidance found on Jobma's EU AI Act or trust-center pages.
Data Governance Disclosure
3 items56
- DocumentationCaptured Jul 17, 2026
Trust center discloses SOC 2 Type II, ISO/IEC 27001, GDPR/CCPA, TLS + encryption-at-rest, RBAC/MFA/SSO, a named subprocessor list (Google Cloud, Twilio, Sentry, IP Stack, HubSpot, etc.), GCP hosting, and data retention with deletion on request.
- DocumentationCaptured Jul 17, 2026
States personal data including video recordings is processed under GDPR with 'strict retention limits, access controls, and security safeguards.'
https://www.jobma.com/eu-artificial-intelligence-act-compliance
- AbsenceCaptured Jul 17, 2026
No description of AI training data or an exclusion list, and no ISO/IEC 42001 certification covering AI-specific data governance.
Human Oversight Design
3 items60
- DocumentationCaptured Jul 17, 2026
AI features are 'disabled by default' and opt-in for employers; automated scores are 'interpretable, editable, and auditable'; recruiters 'retain full authority over final decisions' and AI 'requires active oversight from a human recruiter.'
https://www.jobma.com/eu-artificial-intelligence-act-compliance
- Public statementCaptured Jul 17, 2026
States 'Our models don't make hiring decisions. People do,' framing AI scores as recruiter decision-support rather than automated selection.
- DocumentationCaptured Jul 17, 2026
Trust center lists 'Audit Logging' among product-security controls, supporting reviewability of actions.
Post-Market Monitoring
3 items44
- DocumentationCaptured Jul 17, 2026
Trust center references documented incident-response policies and Pentest / Vulnerability Assessment reports available on request, with a security/privacy contact (privacy@jobma.com).
- Public statementCaptured Jul 17, 2026
States the platform 'undergoes continuous risk assessment, bias testing, and performance monitoring,' but this is self-attested with no public dashboard.
https://www.jobma.com/eu-artificial-intelligence-act-compliance
- Public statementCaptured Jul 17, 2026
Press/news hub functions as a de facto product-update changelog (feature releases, ISO 27001 milestone) but there is no public status page, uptime dashboard, or incident channel.
Customer Documentation
4 items62
- DocumentationCaptured Jul 17, 2026
Public product/ethics page describing AI scoring and proctoring, with explicit references to NYC AEDT (LL 144) and the Illinois AI Video Interview Act (AIVIA).
- DocumentationCaptured Jul 17, 2026
Dedicated EU AI Act compliance page addressing candidate disclosure, human oversight, and data protection for deployers and candidates.
https://www.jobma.com/eu-artificial-intelligence-act-compliance
- DocumentationCaptured Jul 17, 2026
Enterprise security & compliance trust center documenting certifications, subprocessors, and available security reports.
- DocumentationCaptured Jul 17, 2026
Press hub documenting product updates, partnerships, and certification milestones as a public resource surface.
§ 05 - Editorial notes
Company overview
Jobma is a US-based video interviewing platform founded in 2012 and headquartered in Minnetonka, Minnesota, used by 3,000+ customers across roughly 40-50 countries in 16 languages. It provides one-way (pre-recorded), live, and 'agentic' AI interviews plus skills and coding assessments, with AI that transcribes responses and generates a per-answer score and an overall average score to help recruiters screen candidates. Jobma explicitly frames the AI as decision-support: 'Our models don't make hiring decisions. People do.'
Regulatory exposure
Because Jobma's AI scores candidate video/audio/written responses to filter applicants, it is a high-risk system under EU AI Act Annex III and an Automated Employment Decision Tool under NYC Local Law 144, and it is in scope for the Illinois AI Video Interview Act and Colorado SB 205. Jobma publicly references AEDT (LL 144), AIVIA, and the EU AI Act, and publishes a principles-based EU AI Act compliance page, SOC 2 Type II and ISO/IEC 27001 certifications, a security trust center, and GDPR/CCPA pages. However, it publishes no independent bias audit results, no Article 11 technical documentation or model card, no ISO/IEC 42001 certification, and no Fundamental Rights Impact Assessment guidance.
Path to a higher score
The largest score gains would come from publishing an independent NYC LL 144 bias audit as a downloadable summary (named auditor, date, and selection/scoring impact ratios) and adding an Article 11-style system/model card or instructions-for-use describing the scoring model, inputs, and limitations. Providing explicit deployer/FRIA guidance for EU customers, certifying its self-described 'AI Management System' to ISO/IEC 42001, documenting AI training-data governance and exclusions, and standing up a public status or continuous-monitoring page would move it from strong marketing-grade claims toward verifiable, evidence-backed compliance.
§ Regulatory frame
What applies to video interview ai.
The most heavily-regulated category. NYC LL 144 has applied since 2023; EU AI Act Annex III §4 treats the assessment layer as high-risk; Mobley v. Workday is shaping vendor-liability case-law here.
§ Compare
Build any comparison→Jobma against its nearest-scoring peers.
In Video interview AI.
§ Others rated in Video interview AI
All video interview vendors→Ranked 10 of 31 by weighted total under rubric v1.0. The ordering is arithmetic on the rubric and carries no view on which tool suits a given hiring process.
- 07Criteria53F
- 08BrightHire51F
- 09SHL51F
- 10JobmaThis profile49F
- 11Sova Assessment48F
- 12VidCruiter48F
Conflicts of interest
No vendor pays for placement, scoring, or removal. Casework - the consulting firm that operates this directory - provides paid services to some vendors. Any active or recent (within 24 months) commercial relationship is disclosed on the affected vendor profile and the review is reassigned to an independent reviewer. See the full policy on About.
Casework has no commercial relationship with this vendor.