Jobma

AI video interviewing platform offering one-way (pre-recorded), live, and agentic AI interviews with automated transcription and AI scoring of candidate video, audio, and written responses as recruiter decision-support.

HireAIScore rates Jobma 49 out of 100 (grade F, Substantial gaps) under rubric v1.0, last reviewed July 17, 2026. Jobma ranks 15 of 57 vendors rated in Video interview AI, against a category average of 44. That score is drawn from 21 evidence items across 7 rubric criteria for Jobma — 17 with a cited source, 4 recording that nothing was located.

Score breakdown

Jobma, criterion by criterion

Each rubric criterion is scored out of 100 on the cited evidence, then weighted into the total.

Weighted contribution shown to the right of each bar.

  1. Article 11 Technical Documentation

    Weight 20% · avg 46

    55

    +11.0

  2. Bias Audit Transparency

    Weight 18% · avg 38

    40

    +7.2

  3. FRIA Support

    Weight 15% · avg 30

    35

    +5.3

  4. Data Governance Disclosure

    Weight 15% · avg 51

    56

    +8.4

  5. Human Oversight Design

    Weight 12% · avg 56

    60

    +7.2

  6. Post-Market Monitoring

    Weight 12% · avg 37

    44

    +5.3

  7. Customer Documentation

    Weight 8% · avg 56

    62

    +5.0

Total weighted score

49.3(rounded to 49 for display)

Category avg is the mean raw score on that criterion across the 57 Video interview AI vendors in scope of this rubric, this one included.

Strongest criterion

Customer Documentation

62raw / 100

Contributes 5.0 to the total. 62 against a 56 category average.

Weakest criterion

FRIA Support

35raw / 100

Contributes 5.3 to the total. 35 against a 30 category average.

Cited evidence

The evidence behind the score

Every score is backed by at least one cited piece of evidence. Open a criterion to see what was found, when, and where.

Download diligence record

Evidence ledger

Items
21
Documentation
13
Public statement
4
Absence
4
With a source URL
17 of 21
Source hostnames
1
Fewest items
2
Bias Audit Transparency

These figures measure how thoroughly Jobma was reviewed, not how Jobma performed — an absence row, recording that nothing was located, is counted like any other item.

Article 11 Technical Documentation

4 items
55
  • DocumentationCaptured Jul 17, 2026

    Principles-based EU AI Act statement covering transparency, human oversight, and data protection; states automated scoring is 'interpretable, editable, and auditable' but links no technical documentation or instructions-for-use.

    https://www.jobma.com/eu-artificial-intelligence-act-compliance

  • DocumentationCaptured Jul 17, 2026

    Trust center states an 'AI Management System establishes governance, risk, and compliance controls across all AI-driven hiring features,' but Jobma is not ISO/IEC 42001 certified and publishes no Article 11 technical pack.

    https://www.jobma.com/enterprise-ai-security-compliance

  • DocumentationCaptured Jul 17, 2026

    AI ethics page cites 'decades of research in industrial-organizational psychology' and describes scoring but provides no model card, whitepaper, or explainability specification.

    https://www.jobma.com/ai-in-hiring

  • AbsenceCaptured Jul 17, 2026

    No system/model cards, ISO/IEC 42001 certification, or downloadable Article 11 technical documentation found across jobma.com product, EU AI Act, or trust-center pages.

    Have a URL that disputes this?

Bias Audit Transparency

2 items
40
  • Public statementCaptured Jul 17, 2026

    Claims it takes 'proactive measures to ensure our AI features are free from bias, regularly auditing both data and algorithms,' but names no auditor and posts no results or impact ratios.

    https://www.jobma.com/ai-in-hiring

  • AbsenceCaptured Jul 17, 2026

    No independent NYC LL 144 bias audit, impact-ratio summary, or third-party audit report (e.g., BABL AI, Warden AI, Holistic AI, DCI) is published or downloadable on jobma.com; searches surfaced none.

    Have a URL that disputes this?

FRIA Support

2 items
35
  • DocumentationCaptured Jul 17, 2026

    General EU AI Act statement addresses candidate disclosure, human oversight, and GDPR data handling but provides no Fundamental Rights Impact Assessment (Art. 27) template or step-by-step deployer guidance.

    https://www.jobma.com/eu-artificial-intelligence-act-compliance

  • AbsenceCaptured Jul 17, 2026

    No FRIA template, deployer obligation checklist, or Art. 27 guidance found on Jobma's EU AI Act or trust-center pages.

    Have a URL that disputes this?

Data Governance Disclosure

3 items
56
  • DocumentationCaptured Jul 17, 2026

    Trust center discloses SOC 2 Type II, ISO/IEC 27001, GDPR/CCPA, TLS + encryption-at-rest, RBAC/MFA/SSO, a named subprocessor list (Google Cloud, Twilio, Sentry, IP Stack, HubSpot, etc.), GCP hosting, and data retention with deletion on request.

    https://www.jobma.com/enterprise-ai-security-compliance

  • DocumentationCaptured Jul 17, 2026

    States personal data including video recordings is processed under GDPR with 'strict retention limits, access controls, and security safeguards.'

    https://www.jobma.com/eu-artificial-intelligence-act-compliance

  • AbsenceCaptured Jul 17, 2026

    No description of AI training data or an exclusion list, and no ISO/IEC 42001 certification covering AI-specific data governance.

    Have a URL that disputes this?

Human Oversight Design

3 items
60

Post-Market Monitoring

3 items
44
  • DocumentationCaptured Jul 17, 2026

    Trust center references documented incident-response policies and Pentest / Vulnerability Assessment reports available on request, with a security/privacy contact (privacy@jobma.com).

    https://www.jobma.com/enterprise-ai-security-compliance

  • Public statementCaptured Jul 17, 2026

    States the platform 'undergoes continuous risk assessment, bias testing, and performance monitoring,' but this is self-attested with no public dashboard.

    https://www.jobma.com/eu-artificial-intelligence-act-compliance

  • Public statementCaptured Jul 17, 2026

    Press/news hub functions as a de facto product-update changelog (feature releases, ISO 27001 milestone) but there is no public status page, uptime dashboard, or incident channel.

    https://www.jobma.com/press-and-news

Customer Documentation

4 items
62

Editorial notes

Company overview

Jobma is a US-based video interviewing platform founded in 2012 and headquartered in Minnetonka, Minnesota, used by 3,000+ customers across roughly 40-50 countries in 16 languages. It provides one-way (pre-recorded), live, and 'agentic' AI interviews plus skills and coding assessments, with AI that transcribes responses and generates a per-answer score and an overall average score to help recruiters screen candidates. Jobma explicitly frames the AI as decision-support: 'Our models don't make hiring decisions. People do.'

Regulatory exposure

Because Jobma's AI scores candidate video/audio/written responses to filter applicants, it is a high-risk system under EU AI Act Annex III and an Automated Employment Decision Tool under NYC Local Law 144, and it is in scope for the Illinois AI Video Interview Act and Colorado SB 205. Jobma publicly references AEDT (LL 144), AIVIA, and the EU AI Act, and publishes a principles-based EU AI Act compliance page, SOC 2 Type II and ISO/IEC 27001 certifications, a security trust center, and GDPR/CCPA pages. However, it publishes no independent bias audit results, no Article 11 technical documentation or model card, no ISO/IEC 42001 certification, and no Fundamental Rights Impact Assessment guidance.

Path to a higher score

The largest score gains would come from publishing an independent NYC LL 144 bias audit as a downloadable summary (named auditor, date, and selection/scoring impact ratios) and adding an Article 11-style system/model card or instructions-for-use describing the scoring model, inputs, and limitations. Providing explicit deployer/FRIA guidance for EU customers, certifying its self-described 'AI Management System' to ISO/IEC 42001, documenting AI training-data governance and exclusions, and standing up a public status or continuous-monitoring page would move it from strong marketing-grade claims toward verifiable, evidence-backed compliance.

Regulatory frame

What applies to video interview AI.

The most heavily-regulated category. NYC LL 144 has applied since 2023; EU AI Act Annex III §4 treats the assessment layer as high-risk; Mobley v. Workday is shaping vendor-liability case-law here.

Ranking

Others rated in Video interview AI

Ranked 15 of 57 by weighted total under rubric v1.0. The ordering is arithmetic on the rubric and carries no view on which tool suits a given hiring process.

  1. #12BrightHire51F
  2. #13SHL51F
  3. #14Xobin50F
  4. #15JobmaThis profile49F
  5. #16Sova Assessment48F
  6. #17Employment Hero48F
All video interview vendors

Conflicts of interest

No vendor pays for placement, scoring, or removal. Casework - the consulting firm that operates this directory - provides paid services to some vendors. Any active or recent (within 24 months) commercial relationship is disclosed on the affected vendor profile and the review is reassigned to an independent reviewer. See the full policy on About.

Casework has no commercial relationship with this vendor.